Campaign Hub
Run every campaign your film needs.
One plan for the whole life of a project — the raise, the festival run, the countdown to release, opening weekend, the streaming windows, awards season and the next season — run by your team, with your cast, crew and backers behind every post.
- Campaign playbooks
- 12
- Dated beats
- 154
- Minute squad window
- 15
From the raise to the next season
Pick the campaigns your film actually needs. Each one arrives as a timeline of dated beats counted back from the date that matters — a festival deadline, a premiere, a release date.
Fund it
Sizzle, deck, a warm list and the final-72-hours push.
In production
Trade exclusive, first look, a steady behind-the-scenes cadence.
Festival run
Tiered submissions, premiere status protected, buyers in the room.
Countdown
Teaser, key art, trailer, long-lead then short-lead press, embargo lift.
Opening
Out today, pull quotes, Q&As and the hold for week two.
Windows 30/60/90
PVOD, TVOD and EST, SVOD, then AVOD and FAST — each one a second launch.
Impact
Theory of change, partner premieres, host packs, decision-maker screenings.
For Your Consideration
Qualify, submit, guild screenings, FYC pages and the voting windows.
Sell the show
Deck and bible, sizzle, pre-pitches, the right buyers in one window.
Fund the next one
Backers first, proof of audience, a matching window.
Newsworthy drop
Legal review, holding statements, an embargoed exclusive, mirrors ready.
A launch squad behind every post
The first hour after a post decides how far it travels. The moment a post goes live, everyone with a stake in the film gets the link — in the app, by push, by email or by text — and a clear, short ask.
- Your cast, crew, backers and partners. Every squad member names their connection to the film.
- Asks that platforms weigh: a real comment, a share by DM, a save — ahead of a bare like.
- No account needed. Squad members open one link, see the post and tap what they did.
- See who showed up inside the window, and how fast, for every post.
Post everywhere, on schedule, with approvals
Link the film’s official accounts once. Write one post, then a caption for each platform that fits its limits, attach key art or a vertical cut, and send it for approval before it is scheduled.
A caption per platform, checked against each platform’s length limit before it can be scheduled.
Draft, approve, schedule — and a clear error when a platform turns a post down.
An account you have not linked still runs through the plan: post it yourself and mark it live.
Posts, press beats and screenings on one calendar the whole team reads.
Press, embargoes and the EPK
Keep long-lead and short-lead lists apart, track every pitch from first email to coverage, and hold one embargo time for everyone.
- Long-lead, short-lead, trades, critics and podcasts, each with its stage.
- An embargo tracker for every asset and every outlet.
- An EPK built from your synopses, stills, key art and trailer.
Festivals without losing the premiere
Tier the list, watch the deadlines and fees, and see a warning before anything public puts a world premiere at risk.
- A-list, regional, genre and documentary festivals, tiered and dated.
- Premiere requirements checked against what you have already made public.
- Acceptances and passes land in the tracker straight from your inbox.
An inbox that knows what matters
Connect the film’s email and the hub sorts what arrives: press inquiries, festival decisions, screening requests, distributor interest, partnerships and anything that looks like legal or takedown risk. Each one comes with a suggested next step that a person on your team approves.
AI drafts. You decide.
Generate a campaign plan from your project, captions in your film’s voice for every platform, a press release, a pitch email for one journalist, a weekly brief and a post-mortem. Everything arrives as a draft, and nothing is published without a person pressing the button.
The whole team, with the right doors
Every role sees the areas its job needs. A publicist never sees the budget; a squad member sees only the call.
- Producer — runs the plan end to end.
- Publicist — press lists, embargoes, the EPK and the inbox.
- Social manager — posts, accounts and the launch squad.
- Impact producer — partners, screenings and outcomes.
- Festival strategist — tiers, deadlines and decisions.
- Sales agent or distributor — reads the plan and the evidence.
- Squad — cast, crew and backers who get the call when a post goes live.
When a platform goes live, the launch campaign writes itself
Start a hub from any title in the Distribution Hub and it arrives with its dates, key art, trailer and festival laurels filled in. When a platform goes live, the hub drafts that platform’s launch campaign and a “now streaming” post with the platform link, ready for your approval.
Distributing a film? Start thereWhen the film is news
A documentary that people want kept quiet needs its defences in place before the drop. The newsworthy-drop playbook schedules the legal review, the fact file, holding statements, account security, mirror hosting and an embargoed exclusive — then a 72-hour monitoring rota after it lands. It is a checklist for doing this carefully, not legal advice.
Questions filmmakers ask
Is the launch squad an engagement pod?
No. Your squad is the people who already have a stake in the film — cast, crew, backers and partners. When a post goes live they get the link and decide for themselves what to say. Platforms down-rank coordinated engagement from unrelated accounts, so the Campaign Hub never automates likes, never recruits strangers and asks for real comments and shares over empty likes.
Which social platforms can it post to?
You link the film’s official accounts once — Instagram, TikTok, X, Facebook, YouTube, LinkedIn, Threads, Bluesky and more — and schedule posts with a caption written for each platform. Any account you have not linked can still run through the plan: the poster gets the caption and media at post time and marks it live.
Who can I add to the team?
Producers, a publicist, a social manager, an impact producer, a festival strategist, a sales agent or a distributor — each with the areas their job needs and nothing more. Collaborators work inside your hub without a plan of their own, and squad members never need an account.
How does it work with the Distribution Hub?
Start a hub straight from a title you are distributing. When a platform goes live, the hub drafts that platform’s launch campaign and a “now streaming” post with the platform link, ready for you to approve.
What does it cost?
The Campaign Hub is part of the Pro plan. AI actions — a generated plan, captions, press releases, pitch emails and post-mortems — use credits, and you see the price before you run one.
Give the film the campaign it deserves
Pick the playbooks, invite the team, link the accounts and bring your squad.
Plan your campaign